![]() We all know that how people get their information has changed and is continuing to evolve online. Whether you’re targeting journalists or consumers directly, you want to take advantage of one important thing press releases have to offer: searchability. We’ve outlined them below and provided step-by-step instructions to help your press release get the attention it deserves. While every expert and novice has an opinion on how to create the perfect press release, there are certain elements that can’t be ignored. Learn the 9 elements that will maximize your exposure. ![]() ![]() 9 Elements for Drafting the Perfect Press Release Creating an online press release allows you to target customers, media, and search engines alike.
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